PRIMARY TARGET MARKETS

Fitness and sports clubs

Now effective back care can be incorporated into a fitness programme, and can be used by individuals as part of their personal workout or by groups, such as in spinning classes.

It can be used to perform rotational twists, back extensions and abdominal curls to build strenght and improve flexibility for the back, neck, shoulders and stomach.

A series of inversion exercises provide optimal decompression for the spine, which helps in pain relief and sports injury treatment. The prescribed exercises improve spinal function, encouraging normal movement, which lesssens the effects of existing back pain and reduces the risk of future pain.

Packaged with the Back Revolution is the Back Revolution Stick, which reduces muscle spasm and promotes tissue repair.

Together they can:.

• strengthen the lower trunk
• stretch the spine
• relieve pain in the back, neck, shoulders and stomach
• improve mobility, flexibility and core stability
• warm up muscles and disperse post-exercise build-up of lactic acid

The system is a perfect addition to a fitness programme, and will be especially appreciated by people who want to manage their own back care. No other piece of standard gym equipment provides the same benefits.

Businesses

In the UK, 120 million working days are lost every year due to back pain and injury. It is the leading cause for absenteeism.

Key causes of injury to the back include bad posture, lifting weights and the spine being ill-prepared to perform repetitive movements. Sitting at a desk every day can have a cumulative damaging effect on the spine that can cause as much pain and dysfunction as lifting weights.

The Back Revolution system can alleviate the stresses and strains that lead to so many days being lost by staff with back complaints.

Medical organisations

Compact and requiring minimal supervision the Back Revolution offers a beneficial resource for treatment clinics. Healthcare providers will find the equipent a useful aid to their programmes of teatment.

The equipment could also provide beneficial treatment for nursing staff whose daily routines involves lifting.

Institutions

In professions where fitness is vitally important, the Back Revolution is a must.

The training station provides pain relief, injury prevention and back conditioning. The Back Revolution works by inverting the user to provide optimal decompression of the spine and encouraging normal movement. Performing rotational twists, back extensions and abdominal curls, build strength and improve flexibility for the back, neck, shoulders and stomach.

Effective in helping employees achieve and sustain high levels of fitness, the system is designed to:

• prepare the spine and muscles for action
• improve back and abdominal strength
• prevent injury - especially when using heavy equipment is part of the job
• provide a fast form of warm-up and cool-down

The Back Revolution could significantly cut absenteeism through back pain and injury - especially in roles that involve repetitive movement and heavy lifting.

Need more information? Call us now on 01332 549753 for a friendly chat.